Since the company started it always tried to accommodate everyone and that was good but for a short time. Netflix never pulled the plug on sharing and consumers still feel entitled that they have the upper hand and that time is now up.
As Netflix begins addressing its problems subscriber rates will gradually increase and before you know it they will eventually become once again a supergiant.
So for all those users who have been sharing accounts for years, let's just say that it was a good ride while it lasted.